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WorldFirst provides financial services for SMEs through a unified global business account.[6] Its branded offerings include ”World Account”, ”WorldTrade”, ”World Card” and ”World FX”.<ref>{{cite news | last = | first= | title =WorldFirst Looks to Build Trust in B2B Trade ‘Through Digital Means’ With WorldTrade| newspaper =| location = | pages = | language = | publisher =thefintechtimes.com| date =2024-04-22 | url =https://thefintechtimes.com/worldfirst-looks-to-build-trust-in-b2b-trade-through-digital-means-with-worldtrade-launch/| accessdate =2025-11-26}}</ref>

WorldFirst provides financial services for SMEs through a unified global business account.[6] Its branded offerings include ”World Account”, ”WorldTrade”, ”World Card” and ”World FX”.<ref>{{cite news | last = | first= | title =WorldFirst Looks to Build Trust in B2B Trade ‘Through Digital Means’ With WorldTrade| newspaper =| location = | pages = | language = | publisher =thefintechtimes.com| date =2024-04-22 | url =https://thefintechtimes.com/worldfirst-looks-to-build-trust-in-b2b-trade-through-digital-means-with-worldtrade-launch/| accessdate =2025-11-26}}</ref>

The firm supports e-commerce and marketplace integrations and offers global sourcing solutions.<ref>{{cite news | last = | first= | title =How Fintech-Bank Collaborations Deliver Affordable Financial Services for SMEs| newspaper =| location = | pages = | language = | publisher =fintechnews.sg| date =2025-04-01 | url =https://fintechnews.sg/108548/payments/worldfirst-sme-payments/| accessdate =2025-11-26}}</ref> It also integrates with multiple global e-marketplaces and supports local collections in multiple currencies.<ref>{{cite news | last = | first= | title =Ant International’s WorldFirst Reports 300% Transaction Growth in Emerging Markets| newspaper =| location = | pages = | language = | publisher =fintechnews.sg| date =2025-10-01 | url =https://fintechnews.sg/119561/payments/worldfirst-transaction-growth/| accessdate =2025-11-26}}</ref>

The firm supports e-commerce and marketplace integrations and offers global sourcing solutions.<ref>{{cite news | last = | first= | title =How Fintech-Bank Collaborations Deliver Affordable Financial Services for SMEs| newspaper =| location = | pages = | language = | publisher =fintechnews.sg| date =2025-04-01 | url =https://fintechnews.sg/108548/payments/worldfirst-sme-payments/| accessdate =2025-11-26}}</ref> It also integrates with multiple global e-marketplaces and supports local collections in multiple currencies.<ref>{{cite news | last = | first= | title =Ant International’s WorldFirst Reports 300% Transaction Growth in Emerging Markets| newspaper =| location = | pages = | language = | publisher =fintechnews.sg| date =2025-10-01 | url =https://fintechnews.sg/119561/payments/worldfirst-transaction-growth/| accessdate =2025-11-26}}</ref>

== Key partnerships ==

WorldFirst has partnered with notable financial institutions including [[Barclays]], [[BNP Paribas]], [[Citibank]], [[DBS Bank]], [[HSBC]], [[J.P. Morgan]], and [[Mastercard]] in rendering its services.<ref>{{cite news | last = | first= | title =WorldFirst Partners With Mastercard to Launch Virtual Card to Bolster SME Growth| newspaper =| location = | pages = | language = | publisher =thefintechtimes.com| date =2025-04-18 | url =https://thefintechtimes.com/worldfirst-partners-with-mastercard-to-launch-virtual-card-to-bolster-sme-growth/| accessdate =2025-11-26}}</ref><ref>{{cite news | last = | first= | title =WorldFirst’s Enhanced Bank Partnerships and AI Tools Fuel 300% Transaction Growth in Emerging Markets| newspaper =| location = | pages = | language = | publisher =via.ritzau.dk| date =2025-09-30 | url =https://via.ritzau.dk/pressemeddelelse/14604055/worldfirsts-enhanced-bank-partnerships-and-ai-tools-fuel-300percent-transaction-growth-in-emerging-markets?publisherId=90456&lang=en| accessdate =2025-11-26}}</ref>

== See also ==

* [[Ant International]]

* [[Ant Group]]

* [[Alipay]]

== References ==

{{reflist|2}}

==External links==

* {{Official website|https://www.worldfirst.com/}}

[[:Category:Financial technology companies]]

[[:Category:Financial services companies of Singapore]]

[[:Category:Companies of Singapore]]

[[:Category:Financial services companies established in 2004]]


Latest revision as of 18:14, 26 November 2025

WorldFirst is a global provider of cross-border payments and treasury services for small and medium-sized enterprises (SMEs).[1] It operates as a subsidiary of Ant International, using the group’s financial technology infrastructure.[2]

WorldFirst was founded in 2004 in the United Kingdom by Jonathan Quin and Nick Robinson with the aim of simplifying foreign-exchange processes for SMEs.[3] Between 2007 and 2008, the company launched its online platform and expanded through e-commerce and corporate FX services.[4]

WorldFirst began international expansion in 2009 with the opening of an office in Sydney, followed by additional offices in Hong Kong, Singapore, the Netherlands, Japan, and Korea between 2013 and 2016.[5]

In 2019, WorldFirst became part of Ant Financial and expanded its services across Southeast Asia.[6] In 2025, it further extended its regional presence by launching services in Thailand.[7]

Products and services

[edit]

WorldFirst provides financial services for SMEs through a unified global business account.[6] Its branded offerings include World Account, WorldTrade, World Card and World FX.[8]
The firm supports e-commerce and marketplace integrations and offers global sourcing solutions.[9] It also integrates with multiple global e-marketplaces and supports local collections in multiple currencies.[10]

WorldFirst has partnered with notable financial institutions including Barclays, BNP Paribas, Citibank, DBS Bank, HSBC, J.P. Morgan, and Mastercard in rendering its services.[11][12]

Category:Financial technology companies
Category:Financial services companies of Singapore
Category:Companies of Singapore
Category:Financial services companies established in 2004

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