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In March 2025, Xponential Fitness posted a net loss of US$98.7 million for the full year and restated its 2023 financial position. This was against a profit of US$37.5 million in 2023.<ref>{{cite web |last1=Hudson |first1=Kath |title=Xponential Fitness CEO Mark King says he has full confidence in his team as losses hit $98.7 million |url=https://www.healthclubmanagement.co.uk/health-club-management-news/Xponential-Fitness-CEO-says-there-is-a-lot-to-do/355401 |website=Health Club Management}}</ref> |
In March 2025, Xponential Fitness posted a net loss of US$98.7 million for the full year and restated its 2023 financial position. This was against a profit of US$37.5 million in 2023.<ref>{{cite web |last1=Hudson |first1=Kath |title=Xponential Fitness CEO Mark King says he has full confidence in his team as losses hit $98.7 million |url=https://www.healthclubmanagement.co.uk/health-club-management-news/Xponential-Fitness-CEO-says-there-is-a-lot-to-do/355401 |website=Health Club Management}}</ref> |
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== Fraudulent Billing Allegations == |
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On June 27, 2023, short seller firm [https://fuzzypandaresearch.com/xponential-fitness-xpof-abusive-franchisor-that-is-a-house-of-cards/ Fuzzy Panda Research] released a report accusing the company of manipulating key metrics and misleading investors. |
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== References == |
== References == |
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Latest revision as of 23:31, 9 October 2025
American fitness franchise company
Xponential Fitness is one of the largest global franchisor of fitness boutiques.[1] Its franchises operate in 49 U.S. states and 31 countries with more than 3,000 studios open. The company is headquartered in Irvine, California.[2]
The company was founded by Anthony Geisler, who served as CEO until early 2025. Geisler had resigned following a suspension.[3] Geisler was replaced by Mark King, who formerly served as Taco Bell CEO.[4]
Xponential owns and operates 6 subsidiary brands. These include Club Pilates, StretchLab, BFT, YogaSix, Pure Barre, and Lindora.[5] Pure Barre was purchased by Xponential in 2018.[6] Xponential sold off 3 subsidiary brands to Extraordinary Brands: Row House in 2024, CycleBar in 2025, and Rumble in 2025.
In March 2025, Xponential Fitness posted a net loss of US$98.7 million for the full year and restated its 2023 financial position. This was against a profit of US$37.5 million in 2023.[7]
Fraudulent Billing Allegations
[edit]
On June 27, 2023, short seller firm Fuzzy Panda Research released a report accusing the company of manipulating key metrics and misleading investors.

